System for accessing full-platform advertisement based on general protocol

The invention relates to a system for accessing an all-platform advertisement based on a general protocol. The system comprises a general authorization protocol module, a general request protocol module, a general response protocol module and a general interface module. The general authorization protocol module is used for defining an association relationship between application sources and authorization modes of different platforms and authorizing the platforms by utilizing the association relationship and advertisement access requests of the different platforms, and the general request protocol module is used for converting advertisement materials and parameters provided by an advertiser into formats required by the advertisement platforms; sending to the advertisement platform for advertisement putting; the general response protocol module is used for converting data returned by the advertisement platform into general data and defining a data structure and a format of response data; and the universal inter