Advertisement matching method and system of intelligent paper dispenser

The invention provides an advertisement matching method and system for an intelligent paper dispenser, and relates to the technical field of data processing. The method comprises the steps of detecting that a user enters an effective area, displaying scanning information on a screen, obtaining user...

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Hauptverfasser: SUN LIFENG, JIANG BINGJIE, BAI PEIXIN, REN QIYAO
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creator SUN LIFENG
JIANG BINGJIE
BAI PEIXIN
REN QIYAO
description The invention provides an advertisement matching method and system for an intelligent paper dispenser, and relates to the technical field of data processing. The method comprises the steps of detecting that a user enters an effective area, displaying scanning information on a screen, obtaining user information according to big data, dynamically analyzing user features of the user information to obtain a feature result, judging user gender, calculating advertisement correlation in real time based on the feature result and the user gender, and outputting a pre-played advertisement type. According to the method, bidding is carried out according to the type of the pre-played advertisement and the bidding information of each DSP of the ADX/SSP set, advertisement putting is carried out after bidding succeeds, advertisement playing is completed, and paper is delivered by the intelligent paper delivery machine, so that the directional matching precision of the advertisement can be improved, and the experience feeling
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language chi ; eng
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subjects CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
title Advertisement matching method and system of intelligent paper dispenser
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