Information pushing method and device

The invention provides an information pushing method and device. The method comprises the following steps: receiving vehicle end feedback data sent by a target vehicle; analyzing the car using habit of the user according to the car end feedback data; matching target push information according to the car using habit; and outputting prompt information including the target push information through a client bound with the target vehicle. Therefore, by implementing the implementation mode, related use skill information can be pointedly pushed to the user by analyzing the car use habit of the user, so that the user is guided to use the car more reasonably. 本申请提供一种信息推送方法及装置，该方法包括：接收目标车辆发送的车端反馈数据；根据车端反馈数据分析用户的用车习惯；根据用车习惯匹配目标推送信息；通过与目标车辆绑定的客户端输出包括目标推送信息的提示信息。可见，实施这种实施方式，能够通过分析用户用车习惯，有针对性的给用户推送相关使用技巧信息，从而引导用户更合理的用车。