Information pushing method and device, electronic equipment and storage medium

The embodiment of the invention relates to an information pushing method and device, electronic equipment and a storage medium, and the method comprises the steps that first operation information of a first operation executed by a first user through a target application is obtained, and the execution frequency of the first user for the first operation is smaller than or equal to a preset frequency threshold value; based on the first operation information and second operation information of a second operation executed by a second user through the target application, target push information used for being pushed to a user terminal of the first user is determined from a predetermined to-be-pushed information set, the execution frequency of the second user for the second operation is greater than the preset frequency threshold; and pushing the target push information to the user terminal. According to the method, the sparsity of user behaviors is relieved, and the accuracy of pushing information to users with spa