Marketing data analysis system based on consumption big data analysis

The invention discloses a marketing data analysis system based on consumption big data analysis, which comprises a client, a marketing platform, a terminal server, a database and a push module, and is characterized in that the client is in signal connection with a login module, and the login module is also in signal connection with the marketing platform, so that the client has an exclusive account number on the marketing platform; the marketing platform is further in signal connection with the feedback module, and the feedback module is in signal connection with the marketing platform. According to the invention, through the arrangement of the information acquisition module, consumption data of a customer can be reasonably acquired, and the information acquisition module is coupled with the comparison module, so that commodities purchased by the customer or commodities added into a shopping cart can be compared with collected commodities; and when some promotion activities such as price reduction or two-buyi