Content recommendation method and device, electronic equipment and storage medium

The invention relates to a content recommendation method and device, electronic equipment and a storage medium. The method comprises the steps that chat records of a target object in a chat application are acquired, and the chat records comprise text content and multimedia content; the multimedia content is recognized, an object recognition result is obtained, and the object recognition result is used for representing an object recognized in the multimedia content; structured data are constructed according to the text content and the object recognition result, and the structured data are represented by questions and answers related to the object recognition result; and determining a keyword in the chat record according to the structured data, and pushing target content to the target object in the chat application. According to the method, the text content and the multimedia content are combined together to analyze the keyword of the target object, so that more interested target content is pushed to the target