Data operation method capable of improving subscription rate

The invention discloses a datamation operation method capable of improving subscription rate. The datamation operation method comprises the following steps: recording user data and labeling; classifying the users according to the labels; different types of users display different operation documents, subscribe preferences and push in different scenes; according to information such as burying point data and festival hotspots, 'key feature critical values for determining user tags and classification 'and'switches, types and preferences of subscription preferences' are adjusted on line, and personalized subscription schemes for different users are automatically generated by collecting and analyzing user behavior information, so that the subscription rate is increased. 本发明公开了一种具有提高订阅率的数据化运营方法，包括如下步骤：记录用户数据并打标签；根据标签给用户分类；不同分类的用户在不同场景下显示不同的运营文案、订阅优惠和推送；根据埋点数据和节日热点等信息在线调整"决定用户标签和分类的关键特征临界值"、"订阅优惠的开关、种类及优惠力度"，本发明通过收集与分析用户行为信息，自动生成针对不同用户的个性化订阅方案，从而提高订阅率。