Object recommendation method and device, electronic equipment and storage medium

The invention relates to an object recommendation method and device, electronic equipment and a storage medium. The method comprises the following steps: acquiring a plurality of candidate objects, a first user set and a second user set in a target application; the registration duration of the users in the first user set is less than or equal to a first preset duration and greater than a second preset duration, the registration duration of the users in the second user set is less than or equal to the second preset duration, the first preset duration is greater than the second preset duration, and the registration duration is the duration when the users register to the current time in the target application; randomly recommending a plurality of candidate objects to the users in the first user set to obtain first interaction information between the users in the first user set and the plurality of candidate objects; determining a target object from the plurality of candidate objects based on first business index