Service standardization method and device

The invention provides a service standardization method and device. The method comprises the following steps: acquiring audio data of a shopping guide and multimedia video data of an action video; analyzing the multimedia video data to obtain audio data and action videos corresponding to the shopping guide; extracting key point information of the shopping guide from the action video, carrying out action identification through a key point sequential network, and generating a first identification result; converting the audio data into text information, and analyzing the text information through a preset knowledge graph to generate a second identification result; inputting the first identification result and the second identification result into a preset fusion network, and generating a service verbal skill and a service action corresponding to the multimedia video data; and finally, respectively comparing the service verbal skill and the service action with the corresponding standard verbal skill and the corres