Medium and small-sized enterprise growth evaluation method and system based on power marketing data

The invention discloses a medium and small-sized enterprise growth evaluation method and system based on power marketing data, which are based on a leading-edge statistical method, a big data processing technology and an optimization algorithm, and comprise an enterprise growth sub-model construction method based on the power marketing data and integrated with industrial and commercial data. Firstly, based on the enterprise industry classification in the power marketing data and the business scope in the industry and commerce data, NLP, clustering and other methods are adopted to complete business portraits and classification of enterprises; secondly, based on the power consumption data of the enterprise, based on a discrete coefficient, through an improved seasonal ARIMA method and the like, the stability and the growth trend of the power consumption of the enterprise are calculated, and after integration, an enterprise power growth model is formed; and according to the electric power growth score model cons