Aviation passenger paying seat selection willingness portrait and analysis method

The invention relates to a user portraying method, in particular to an aviation passenger payment willingness portraying and analyzing method. According to the method, the aviation passengers are portrayed through data generated by the passengers in the aircraft industry, feature information is deeply mined, portraits of the aviation passengers with payment willingness are depicted for different customer groups, and for an airline company, the customer groups are subdivided, behavior features of payment and seat selection are predicted, and technical support is provided for personalized services of the passengers. 本发明涉及一种用户画像方法，具体说是一种航空旅客付费意愿画像及分析的方法。通过对旅客在航空业产生的数据为航空旅客进行画像，深入挖掘特征信息，针对不同的客户群体，帮助刻画出具有付费意愿的航空旅客画像，对航空公司而言，细分客户群，预测付费选座的行为特征，为旅客个性化服务提供技术支持。