Promotion activity generation method, computing equipment and computer storage medium

The invention discloses a promotion activity generation method, computing equipment and a computer storage medium. The method comprises the following steps: calculating a first user viscosity index value in a currently corresponding first time window; matching the first user viscosity index value wi...

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Bibliographische Detailangaben
Hauptverfasser: YAN RUIJIAO, LIU YANG
Format: Patent
Sprache:chi ; eng
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Beschreibung
Zusammenfassung:The invention discloses a promotion activity generation method, computing equipment and a computer storage medium. The method comprises the following steps: calculating a first user viscosity index value in a currently corresponding first time window; matching the first user viscosity index value with a second user viscosity index value in any second time window stored in a historical database, and identifying a target second user viscosity index value matched with the first user viscosity index value; identifying a target second time window according to the target second user viscosity indexvalue; and generating a current corresponding promotion activity based on the historical promotion activity information corresponding to the target second time window. According to the scheme, automatic generation of the promotion activity can be realized, the generation cost of the promotion activity is reduced, and the generation efficiency of the promotion activity is improved. The promotion activity generated by the s