Information processing method and device, equipment and storage medium

The invention discloses an information processing method and device, equipment and a storage medium, and the method comprises the steps: obtaining the feature information corresponding to a target object, and enabling the target object to be an object to be subjected to conversion rate evaluation; a...

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Hauptverfasser: LIU BO, GUAN XINJUN, ZHENG WENCHEN
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creator LIU BO
GUAN XINJUN
ZHENG WENCHEN
description The invention discloses an information processing method and device, equipment and a storage medium, and the method comprises the steps: obtaining the feature information corresponding to a target object, and enabling the target object to be an object to be subjected to conversion rate evaluation; according to the feature information, estimating a conversion rate evaluation result of the target object through a conversion rate evaluation model, and the conversion rate evaluation model is obtained through training by adopting a machine learning algorithm according to historical feature information of a historical object and a historical conversion rate corresponding to the historical object; wherein the conversion rate evaluation result is used for representing the willingness of the targetobject to a preset service demand; and performing product recommendation on the target object based on the willingness. According to the method, the problem that conversion rate evaluation cannot beaccurately and quickly car
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subjects CALCULATING
COMPUTER SYSTEMS BASED ON SPECIFIC COMPUTATIONAL MODELS
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
title Information processing method and device, equipment and storage medium
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