Information pushing method and information pushing device

The invention provides an information pushing method and an information pushing device. The method comprises the following steps that: a product combination list is determined, wherein the product combination list comprises at least one group of product sets which are combined to be used; the historical transaction records of a push object can be acquired; and a to-be-pushed target product is selected from the product combination list according to the historical transaction records. With the information pushing method and the information pushing device of the invention adopted, the technical problem of low information pushing accuracy in related technologies is solved, the pushing amount of junk information is reduced, and user experience is improved. 本发明提供了一种信息的推送方法及装置，其中，该方法包括：确定产品组合列表，其中，所述产品组合列表包括至少一组组合使用的产品集合；获取推送对象的历史成交记录；根据所述历史成交记录在所述产品组合列表中选择待推送的目标产品。通过本发明，解决了相关技术中信息推送准确率低的技术问题，减少了垃圾信息的推送量，提高了用户体验。