Advertisement putting monitoring method, device and system based on image recognition

The embodiment of the invention provides an advertisement putting monitoring method, device and system based on image recognition, and the method comprises the steps: obtaining a monitoring image of an advertisement currently played by advertisement playing equipment, and enabling the advertisement to comprise an image and/or a video; obtaining an advertisement manuscript stored in a preset database, wherein the advertisement manuscript is stored after being audited; comparing the monitoring image to be compared with the advertisement manuscript; and when the comparison result is inconsistent,determining that the advertisement currently played by the advertisement playing device is abnormal, and outputting early warning information. According to the technical scheme provided by the embodiment of the invention, the problem of low monitoring efficiency when advertisement putting monitoring is manually realized in the prior art can be solved. 本发明实施例提供了一种基于图像识别的广告投放监测方法、装置及系统，该方法包括：获取广告播放设备当前播放的广告的监测图像，广告包括图像和/或视