Management method and system for precise advertisement putting

The embodiment of the invention discloses a management method and system for precise advertisement putting. The method comprises the steps of numbering and carrying out centralized management on all advertisement point locations in the region; matching a proper point location for the advertisement to be delivered according to the state information of the advertisement point location and the delivery condition; summarizing and generating a delivery point location numbering list, and pushing advertisements in the one to one correspondence manner according to the delivery point location numberinglist, and accurately managing each advertisement point location. The unified management manner is low in cost and efficient in management. The advertisement points are accurately and orderly delivered according to the actual situation of each point, and the advertisement delivery accuracy is relatively high. 本发明实施例公开了一种广告精准投放的管理方法及系统，将区域内全部广告点位进行编号集中管理，根据广告点位的状态信息以及投放条件为待投放广告匹配合适的点位，并汇总生成投放点位编号清单，投放时按照投放点位编号清单进行一对一投放，对于广