A marketing management system of a whole network sharing and mutual assistance platform of a multi-industry alliance

The invention provides a marketing management system of the whole network sharing and mutual assistance platform of the multi-industry alliance. The system comprises a big data central processing unitand a customer data acquisition terminal and a management decision-making end connected with the big...

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Bibliographische Detailangaben
Hauptverfasser: YANG TIANZHI, MI HONGHAO, WEI LIANPENG, XU YAOSHUN, SUN MINGHAO, CHANG YUSHU, ZHANG YONG, WANG SICHUANG
Format: Patent
Sprache:chi ; eng
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Zusammenfassung:The invention provides a marketing management system of the whole network sharing and mutual assistance platform of the multi-industry alliance. The system comprises a big data central processing unitand a customer data acquisition terminal and a management decision-making end connected with the big data central processing unit. The central big data processor collect the information of the customers and the four network client of the e-commerce, the derivative, the agent and the direct selling team of each industry through the customer data collection end, and the customer data collection endcomprises a customer information collection system, a commodity information collection system, a sales data collection system and a circulation money data collection system. The system realizes the whole-process tracking from the initial marketing participation to the final business transaction of the multi-network customers through the mobile phone APP and the background PC server, makes statistics in the form of charts