Method, device and equipment used for pushing information
The application discloses a method, a device and equipment used for pushing information. In one embodiment, the method comprises the steps of: receiving search information inputted by a user through aterminal; acquiring a natural search result set matched with the search information and a historical...
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Format: | Patent |
Sprache: | chi ; eng |
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Zusammenfassung: | The application discloses a method, a device and equipment used for pushing information. In one embodiment, the method comprises the steps of: receiving search information inputted by a user through aterminal; acquiring a natural search result set matched with the search information and a historical click record of the natural search result set; determining whether to push to-be-pushed information to the terminal according to the historical click record; and if it is determined to push the to-be-pushed information to the terminal, acquiring a to-be-pushed information set matched with the search information, and pushing the natural search result set and the to-be-pushed information set to the terminal. According to the above technical scheme, the method of the invention achieves targeted information pushing, and raises click rate of the pushed information.
本申请公开了用于推送信息的方法、装置和设备。该方法的具体实施方式包括:接收用户通过终端输入的搜索信息;获取与搜索信息匹配的自然搜索结果集合和自然搜索结果集合的历史点击记录;根据历史点击记录确定是否向终端推送待推送信息;若确定向终端推送待推送信息,则获取与搜索信息匹配的待推送信息集合,并向终端推送自然搜索结果集合 |
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