SMART PRODUCT LABEL PLATFORM

A tag or label incorporating embedded trigger technology, such as RFID, QR codes, or barcodes is disclosed to effectively integrate RFID or a trigger directly into the garment. Typically, the embeddedtechnology is embedded via a digital manufacturing process, and the labels and tags enable a data co...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: SCHNEIDER KIMBERLY KAY, VARGAS JULIE, CHAMANDY PAUL A, PALMER CHRISTOPHER
Format: Patent
Sprache:chi ; eng
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Beschreibung
Zusammenfassung:A tag or label incorporating embedded trigger technology, such as RFID, QR codes, or barcodes is disclosed to effectively integrate RFID or a trigger directly into the garment. Typically, the embeddedtechnology is embedded via a digital manufacturing process, and the labels and tags enable a data connection via the embedded triggers and a unique identifier corresponding to the embedded triggers.Thus, once the trigger technology is enabled via scanning, visual recognition, UHF/NFC RFID, etc., data items in the data management platform are enabled. Specifically, the data items within the datamanagement platform include sustainability, consumer engagement, authentication/brand protection, merchandising/marketing, and data management and can be leveraged to drive an interactive consumer experience. 公开了种并入嵌入式触发器技术的标牌或标签,嵌入式触发器技术比如RFID、QR码或条形码,以有效地将RFID或触发器直接集成到服装中。典型地,嵌入式技术经由数字制造过程被嵌入,并且标签和标牌经由嵌入式触发器和与嵌入式触发器对应的唯标识符实现数据连接。因此,旦触发器技术经由扫描、视觉识别、UHF/NFC RFID等被启用,数据管理平台中的数据项被启用。具体而言,数据管理平台中的数据项包括可持续性、客户参与、认证/品牌保护、推销/营销,并