SYSTEM AND METHOD FOR DYNAMIC AD SELECTION OF MULTIPLE ADS OR AD CAMPAIGNS ON DEVICES

The invention discloses a method and a system for dynamic ad selection of ads stored on a device. In one embodiment, a device includes a storage medium to store software programs including advertisingservices software and software applications. Processing logic is coupled to the storage medium and a...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: MYERS RAYMOND, REITER BEN, SOLOMAN SASHA, KANG DANIEL, DONOVAN CHRISTINE
Format: Patent
Sprache:chi ; eng
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Beschreibung
Zusammenfassung:The invention discloses a method and a system for dynamic ad selection of ads stored on a device. In one embodiment, a device includes a storage medium to store software programs including advertisingservices software and software applications. Processing logic is coupled to the storage medium and a display device. The processing logic is configured to execute instructions of at least one of thesoftware programs to receive user input for initiating a software application on the device, determine attributes for the device including software applications currently operating in the storage medium and placement information for the initiated software application, and dynamically select one of the video ads stored on the device based on the attributes including software applications currentlyoperating in the storage medium and placement information for the initiated software application. 描述用于存储在装置上的广告的动态广告选择的方法和系统。在个实施例中,装置包括用于存储包括广告服务软件和软件应用的软件程序的存储介质。处理逻辑联接到存储介质和显示装置。处理逻辑被配置成:执行软件程序中的至少个的指令以接收用于在装置上启动软件应用的用户输入;确定