Application of magnetic ink in label

The invention provides an application of magnetic ink in a label. The magnetic ink forms a stereoscopic pattern in combination with directional arrangement of a magnetic directional printing plate; the magnetic ink comprises paramagnetic ink or diamagnetic ink, the paramagnetic ink or the diamagnetic ink is prepared from components in parts by weight as follows: 10-95 parts of film forming substances, 1-25 parts of pigments containing ferromagnetic substances or diamagnetic substances and arranged directionally in a magnetic field, 1-10 parts of an aid and 0-88 parts of a solvent; the pigments containing the ferromagnetic substances or the diamagnetic substances and arranged directionally in the magnetic field take reflective pigments as a substrate, and the ferromagnetic substances or the diamagnetic substances are attached to the substrate. 本发明提供的磁性油墨在标牌中的应用，所述磁性油墨结合磁定向印版定向排列，形成立体图案：所述磁性油墨包括顺磁性油墨或逆磁性油墨，所述顺磁性油墨或逆磁性油墨包括按重量份计的下述组分：10-95份成膜物质、在磁场中定向排列的含铁磁性物质或逆磁性物质的颜料1-25份和助剂1-10份和溶剂0-88份；其中，所述在磁场中能定向排布的含铁磁性物质的颜