White balance adjusting method and shooting terminal

The embodiment of the invention discloses a white balance adjusting method. The method comprises: a target position of a rolling point on a preset color temperature scale progress bar is obtained; according to a correspondence relation between the preset position and a color temperature value, a target color temperature value corresponding to the target position is obtained; on the basis of a correspondence relation between a preset color temperature value and a color gain value, a target color gain value corresponding to the target color temperature value is obtained; and white balance adjustment is carried out based on the target color gain value. In addition, the embodiment of the invention also discloses a shooting terminal. The shooting terminal can carry out white balance adjustment under any color temperature value, thereby improving the shooting effect. Moreover, the user can obtain a photo with the needed effect according to the demand, thereby enhancing the user experience.