Online To Offline (O2O) electronic commerce system through game mode

The present invention discloses an Online To Offline electronic commerce system through a game mode, comprising: a system platform configured to realize buying and selling integration of localization products, take local merchants' products as exchanging articles and allow users to obtain the local merchants' products for free through games, the products consisting of goods and services; a mobile terminal configured to perform an interaction with the system platform and provide mobile terminal games to obtain the local merchants' products for free for the users; and a distributed terminal configured to perform an interaction with the system platform, provide products buying, paid game demos services for the users and allow the users to obtain the products presented by the merchants through the paid games so as to facilitate the merchants to perform independent selling and product propaganda. According to the invention, the buying and selling integration of the local products may be realized, and the range of application is wide; and users may be obtained through the game mode so as to greatly enrich the modes of attracting potential customers. The Online To Offline (O2O) electronic commerce system through game mode may be widely applicable to the electronic commerce field.