Online and offline clothing retail intelligent analysis system

The invention relates to the technical field of intelligent systems, specifically an online and offline clothing retail intelligent analysis system, which comprises a user intelligent equipment end, a merchant intelligent equipment end and an application developer end, wherein the user intelligent equipment end is provided with a searching and price comparing module, a clothes matching and fitting module, a preferential payment module and a comment sharing module; the merchant intelligent equipment end is provided with a shop management module, an advertising management module and an industry report module; and the application developer end is provided with a third-party application module. The online and offline clothing retail intelligent analysis system develops the user management service, enterprise management service, interactive service and functions such as clothes matching and fitting by utilizing organization service, develops information pushing service and information retrieval service based on locations by adopting location awareness service, and pushes new clothing products, discount and matching information accurately through the consumption history and positions of users for the requirements of clothing retail enterprises for seasonal promotion, target orientation marketing and the like.