Determination method and device of drainage quality, and issuing method and device of popularization information

The invention discloses a determination method and device of a drainage quality, and an issuing method and device of popularization information. When the drainage quality of said popularization information that is on a second website and issued by a first website is needed to be determined, a number of first jump visits that are redirected to a popularization webpage via clicking said popularization information are calculated during a prescribed period of time according to a first jump click log; the number of subsequent second jump visits that are redirected to a business webpage via clicking business information of the popularization webpage in the first jump visits that are redirected to the popularization webpage via clicking said popularization information are calculated during the prescribed period of time according to a second jump click log; and a second jump visit rate of said popularization information is determined according to the number of the first jump visits and the number of the second jump v