DYNAMIC DEVICE AND METHOD FOR BILLBOARD ADVERTISING

Present invention comprises a server and display controller displaying dynam ic- content from the server. A content display unit communicates with the display controller, visually displaying dynamic-content. The controller may comprise a timing means, altering the visual display as a function of the...

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Bibliographische Detailangaben
Hauptverfasser:	WAMPLER, JAMES, VAITEKUNAS, JEFFREY, WAMPLER, SCOTT
Format:	Patent
Sprache:	eng ; fre
Schlagworte:	ADVERTISING ARRANGEMENTS OR CIRCUITS FOR CONTROL OF INDICATING DEVICESUSING STATIC MEANS TO PRESENT VARIABLE INFORMATION CALCULATING COMPUTING COUNTING CRYPTOGRAPHY DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES DISPLAY DISPLAYING EDUCATION ELECTRIC DIGITAL DATA PROCESSING LABELS OR NAME-PLATES PHYSICS SEALS SIGNS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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Beschreibung
Zusammenfassung:	Present invention comprises a server and display controller displaying dynam ic- content from the server. A content display unit communicates with the display controller, visually displaying dynamic-content. The controller may comprise a timing means, altering the visual display as a function of the timing means. The controller adapted to receive, store, and display dynamic-content from a plurality of servers, comprising a hierarchical control scheme to select dynamic-content from one server of the plurality of servers for display. The device may comprise a plurality of display controllers, each display controller having a type identifier, wherein each selects dynamic-content for display on its content display unit as a function of the type identifier. A method for dynamic device advertising provides the auctioning of display-time on content-display units. An auction may be based on time period, type identifier, group, content-display unit location, hierarchy, or other desirable segmentation.