Method and apparatus for dynamically modifying service level agreements in cablemodem termination system equipement background of the invention

A method and system that allow subscribers to a cable Internet data service to use a Web browser and access to the Internet via their cable Internet data service to dynamically change their service level by communicating with the cable modem manager that manages their cable modem. An alternate method and system allow a content provider that has been contacted by a subscriber to dynamically implement new "on-demand" services flows for the subscriber. With both arrangements, the subscriber can begin employing the new service flows without reinitializing their cable modem or otherwise having their data service disrupted.