System and method for assisting in locating and choosing a desired item in a storage location

The invention relates to a computer-based system (1) and a method for providing product 5 related information to a user (2) regarding at least one desired item. The item is a hygiene article, such as a male or female incontinence protector, a sanitary pad, a diaper with tape fastener, a pant diaper or a belted diaper; a lotion, wipe or towel. The computer based system (1) comprises a first computer server (3) being connectable to at least one social network (4) for providing social networking information, in the form of feedback and opinions 10 related to said item, from members (5) of said social network (4), a second computer server (6) being connectable to at least one mobile device (7) arranged for entering information identifying said desired item and arranged for presenting said product-related information to said user (2); and a memory unit (8) arranged for storing said social networking information and arranged to be accessed by the first server (3) and the second server (6). 15 The second server (6) comprises a filtering unit (9) arranged for filtering data retrieved by said first server (3) in order to supply said product-related information to said mobile device (7). The mobile device (7) comprises an image capturing device arranged for capturing at least one image or video sequence or live video feed representing a point of sale or location and arranged for recognizing any occurrence of said desired item within said captured image 20 or video sequence or live video feed. Fig. 1