Topically treated patterned tissue product

The present application provides chemically treated fibrous structures, tissue products and a method of manufacturing thereof, wherein the fibrous structure comprises a textured background surface, a design element formed by removing a portion of the textured background, the design element lying between the surface and bottom planes of the fibrous structure, and an additive composition selectively disposed on the design element. The method of manufacturing said patterned tissue product comprises the steps of (a) providing a tissue web having a textured top surface lying in a surface plane and a bottom surface lying in a bottom plane wherein there is a z-directional height difference between the surface plane and the bottom plane; (b) conveying the web through a first nip created by a first receiving roll and a pattern roll having a plurality of protuberances forming a design pattern; (c) conforming a portion of the web to the protuberances; and (d) applying a chemical papermaking additive to an applicator rol l; (e) conveying the web through a second nip created by the pattern roll and the applicator roll; (f) transferring the additive from the applicator roll to the conformed portion of the web; and (g) conveying the web into a second nip formed between the pattern roll and a second receiving roll.