System and methods for distributing sales of advertisement slots

A system and methods for distributing sales of advertisement slots involves the presentation of at least two advertisement slots, each slot from a different source. One or more potential sellers are able to select one or more advertisement slots through a user interface associated with one of the so...

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Bibliographische Detailangaben
Hauptverfasser: RAJARAM, GOKUL, PATEL, SATYA, WOJCICKI, SUSAN
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A system and methods for distributing sales of advertisement slots involves the presentation of at least two advertisement slots, each slot from a different source. One or more potential sellers are able to select one or more advertisement slots through a user interface associated with one of the sources. A determination of the outcome of such selection is made, including whether the selection resulted in purchase by the source associated with the user interface.