"Executive" simulation
Describes the use of a business simulation package - "EXECUTIVE" - as a means of enhancing the induction and retention of graduate trainees in the worlds largest accountancy and management consultancy firm. Using a PC, teams of four-ten people solve problems of marketing, production and pe...
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| Veröffentlicht in: | Executive development 1990-06, Vol.3 (2) |
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| 1. Verfasser: | |
| Format: | Artikel |
| Sprache: | eng |
| Online-Zugang: | Volltext |
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| Zusammenfassung: | Describes the use of a business simulation package -
"EXECUTIVE" - as a means of enhancing the induction
and retention of graduate trainees in the worlds largest accountancy and
management consultancy firm. Using a PC, teams of four-ten people solve
problems of marketing, production and personnel problems. Concludes that
the simulation was valuable and they are now looking at a more complex
derivative for more senior management. |
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| ISSN: | 0953-3230 1758-6011 |
| DOI: | 10.1108/EUM0000000003815 |