Public Relations: New Emphasis on Communication

Public Relations: New Emphasis on Communication

The author presents a public relations communication model. The model is designed with communication as its core, and all parts of the model draw their substance from communication. The model is discussed in relation to each of its parts and their importance to achieving an effective public relation...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Moss,David James
Format: Report
Sprache:eng
Schlagworte:
Administration and Management
COMMUNITY RELATIONS
DECISION MAKING
FEEDBACK
MANAGEMENT PLANNING AND CONTROL
Psychology
PUBLIC OPINION
PUBLIC RELATIONS
SOCIAL COMMUNICATION
Sociology and Law
THESES
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Beschreibung
Zusammenfassung:The author presents a public relations communication model. The model is designed with communication as its core, and all parts of the model draw their substance from communication. The model is discussed in relation to each of its parts and their importance to achieving an effective public relations process.