Entrepreneurship in the age of digital tourism

Tourism is an industry that is mostly based on the information that can be made possible through the assessment of the tourist product and the tourist service. During the past years we have seen important changes in the industry from the rapid growth of the use of new technologies on tourism, such as the Internet and social media, which have changed the way that the industry operates today. However, it is important to see into the future and identify what can be the next change in the tourist industry. By having examined the current literature, this paper had identified a future opportunity for the entrepreneurs in the tourist industry and this is from the use of robots for improving the service quality on tourism. The paper concludes that there is a need for future research on this field which can create new opportunities for entrepreneurs.