Influence of internal communications with students in the program “Ser Pilo Paga” at the National University of Colombia in Medellín

Internal communications at universities are usually studied from the standpoint of the work relationships with its administrative staff and faculty. However, the interactions with and among students, their most representative audience, reveal the complexity of this type of organizations. This study adopted a two-phase mixed methods approach with qualitative preponderance to analyze the influence of internal communications with students in the program “Ser Pilo Paga” on the development of their organizational culture at the National University of Colombia in Medellín. Said program is as an initiative of the National Government and it works based on the dynamics of each higher education institution. As a result, to achieve their common goals, the interactions between its members, as well as the representations and meanings that they build on their sense of belonging to the program and the University, must be examined.