A systematic literature review of open business models

Introduction: The concepts of customer value creation, organizational networks and open innovation have emerged in recent years, and innovative business models have brought a greater attention to these studies. Organizations have found that the product innovation or the process innovation alone is not enough for a company to stay competitive in today's changing economy. Innovation must be at the core of the organization's business model. Business model innovation transforms one business model into another. This conversion may affect an entire business model, or a combination of elements related to value proposition, value creation, value delivery, value capture, and the relationships between these factors or the value network. There are various methods and strategies to innovate in a organization's business model. None of these methods is a one-fits-for-all remedy for different types of organizations in various industries. The open business model is one of the most common methods considered as a feature that leads to success of many business model innovations among industries Open business models are defined as business models in which cooperation plays a vital role in creating and capturing value in organizations. Despite the benefits and opportunities that such business models create for organizations, they have not been considered in the studies conducted inside the country. This study aims to delve deeper into this concept, comprehensively review the progress made therein, bridge the scientific and practical gaps, and reflect important issues that shall require more attention in future studies. This paper seeks to provide an overview of the importance of the open business model as a field of research concerning the development of related academic research. The areas where the open business model has attracted more attention are also discussed. This paper is an overview of literature and addresses the question ‘what is the summary of the scientific literature on the domain of open business models?’Methodology: To achieve this goal, the search began with a combination of keywords in the Web of Science database and subsequently a bibliometric analysis was performed using the VOSviewer software. Finally, a systematic review of literature was conducted following the PRISMA guidelines. For this purpose, in the first step and based on the subject of the study, the research questions were developed in accordance with the research design. In the next step, the