Theory of names and cognitive linguistics: The case of the metaphor

The philosophical and, in a lesser degree, linguistic debate about the notion of names has been raging for a long time. The processes behind naming are presented and explained in various ways. This paper will try to give a new insight into the motivation behind the creation of new names as seen from the linguistics viewpoint. Metaphor, as one of the major sources of motivation from the perspective of cognitive linguistics, is the basic form of human conceptualization. The first part of the paper presents the current theories about names. The second part describes the basic principles of cognitive linguistics as related to metaphors. The third part deals with providing the evidence regarding metaphor involvement in original creation of people's names, while the last part of the paper presents examples from the Serbian language. Filozofska i, u manjem opsegu, lingvisticka debata oko problema imena traje vec duze vreme. Procesi iza imenovanja su predstavljani i objasnjavani na razlicite nacine. Rad ce pokusati da pruzi novi uvid u motivaciju za stvaranje novih imena vidjenu iz jezicke perspektive. Metafora, kao jedan od najvaznijih izvora motivacije u jeziku kako je vidi kognitivna lingvistika je jedna od osnovnih formi ljudske konceptualizacije. Prvi deo rada predstavlja pregled najvaznije teorije o imenu. Drugi deo rada opisuje osnovne principe kognitivne lingvistike i odnosa prema metafori. Treci deo predstavlja prikaz ucesca metafore u originalnom nastajanju licnih imena, dok poslednji deo rada daje primere metafore u imenima u srpskom jeziku.