WHAT SPORT MANAGEMENT CAN NOT DO WITHOUT? “Public relations”
The paper discusses about the necessity of use of contemporary communication methods, which primarily reflects in public relations (PR activities) as one of key activities for successful management practice in global, likewise in special attention to the sport.
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| Veröffentlicht in: | Sport Mont 2010-03, Vol.VII (21-22), p.127-129 |
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| Hauptverfasser: | , |
| Format: | Artikel |
| Sprache: | eng |
| Online-Zugang: | Volltext |
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| Zusammenfassung: | The paper discusses about the necessity of use of contemporary communication methods, which primarily reflects in public relations (PR activities) as one of key activities for successful management practice in global, likewise in special attention to the sport. |
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| ISSN: | 1451-7485 1451-7485 |