Building Business Models around Sustainable Development Goals

Building Business Models around Sustainable Development Goals

By specifying the UN's sustainable development goals as quantifiable target groups, one can address these targets directly. We develop four generic business model designs based on two fundamental decisions: Should value be created for or with the target group, and should income be generated thr...

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Veröffentlicht in:Journal of business models 2018-11, Vol.6 (2), p.71
Hauptverfasser: Raith, Matthias G, Siebold, Nicole
Format: Artikel
Sprache:eng
Schlagworte:
Business models
Design
Goal setting
Studies
Sustainable development
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Beschreibung
Zusammenfassung:By specifying the UN's sustainable development goals as quantifiable target groups, one can address these targets directly. We develop four generic business model designs based on two fundamental decisions: Should value be created for or with the target group, and should income be generated through market revenues or positive externalities?
ISSN:2246-2465
DOI:10.5278/ojs.jbm.v6i2.2467