Brief Analysis of the Visual Language of Digital Animation

Digital animation is a new form of artistic expression of animation, which fully coincides with the cultural atmosphere and social context of pursuing visual perception in modern art. The visual language takes color, shape, space, motion as communication means to make appropriate expression in a specific context and carry out specific information transmission. Therefore, digital animation is not only an artistic product, but also a trend of visual communication exploration. It combines science and technology with art, providing more possibilities for artistic creation. This paper takes the visual language as the main line and attempts to explore the characteristics, performance and formation mechanism of digital animation.