Diagnosing Talent Management in Hoze-ye Honari of Islamic Advertising Organization: A Phenomenological Study

AbstractGovernment agencies often have not successful experience in identifying, attracting, cultivating, and retaining talent. This study, which was conducted with a phenomenological approach, sought to discover and understand the causes of failure of governmental organizations by focusing on cultural organizations in the field of talent management. The results showed that these causes can be classified into three categories: conceptual (theoretical), managerial and organizational. To avoid the harmful costs of wasting human capital, it is recommended to review the methods of talent identification, talent management and talent development in Hoze-ye Honari.IntroductionUtilizing the capabilities of human capital in government organizations, especially in developing countries, is not well done and even in some of them, we saw evidence of conscious repulsions and hostile encounters with organizational talent. Jealousy of the elites, rejection of elites, the imposition of career plateau or their dismissal from the leadership circuit are all among the evidences of this costly organizational phenomenon which is called elitism in the organization. If this complication is not controlled, many costs will be imposed on the organization, including the flight of human capital. Cultural organizations are no exception. But so far no study has been done to identify and explain the causes and reasons of talent management problems in cultural organizations. Most of the researches in this field are related to industrial organizations, academic institutions, oil and gas companies, automobile companies and customs, which have often been conducted quantitatively and in the context of the positivist paradigm. This study seeks to address this research gap and, using the phenomenological approach, to understand the essence and theme of cultural managers' experiences of the phenomenon of talent management and the obstacles to its realization. Therefore, the purpose of this study is to analyze the lived experience of cultural managers of the concept of talent management and obstacles to its realization in cultural organizations.Case studyThe scope of research in this study is limited and includes the lived experiences of senior and middle managers and key talents in Hoze-ye Honari of Islamic Advertising Organization of I.R.I.Materials and MethodsThis research is a qualitative study and is interpretive in terms of research philosophy; inductive in terms of research approach; phenom