Digital Logistics: Introduction of the «Physical Internet» / Цифровая логистика: внедрение «физического интернета

The article is devoted to the consideration of the digital development of logistics. It gives an idea of the «physical Internet» and its implementation in the field of logistics; about the impact of this concept on the market and its structure. The history of the emergence of the «physical Internet», from 2006 to the present day, is briefly examined, and a number of forecasts are made for its development until 2030. The positive and negative effects of the introduction of this concept, the prerequisites for its formation and the barriers restricting the implementation are highlighted. The principle of the «physical Internet» in the field of delivery is described and a number of new π-containers (transport, freight and packaging) that allow one to quickly and compactly collect cargo in volumes of a standard container and load it onto a vehicle are described. The use of new containers will require the introduction of new terms for both transport and loading. Special attention is paid to the digitalization of the door-to-door delivery process, which will allow customers to choose the most suitable option for receiving an order (the best way at any convenient time), and companies to reduce costs at one of the most expensive stages. The prerequisites for the conception are considered, the history of the appearance and development of this technology in such large Internet companies as Amazon and Google from 2005 to the present day is presented, forecasts of its development through 2025 are presented. The positive and negative effects of the implementation of this technology, the barriers that limit its implementation, have been identified. The forecast of the structure of the delivery market in 2026 is considered. The final part of the article discusses the «Uberization» of delivery, which contributes to the development of digital crowdsourcing platforms. They allow you to combine customers who need to receive an order, independent organizations, and couriers who are able to make delivery in short terms. The evolution of crowdsourcing in the delivery of goods is described, starting in 2010, when the first applications appeared in the USA, Mexico, Finland, France. In addition, a forecast of the spread of crowdsourcing platforms until 2025 and a structural analysis of the introduction of digital initiatives in logistics activities in the field of delivery are presented. The positive and negative effects of using the technology, various risks and barriers to the im