Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation

Complete complex of methodical tools including both known and author's approaches to market opportunities analysis and diagnostics of organisation innovative development potential on basis of ecological innovations is generated. Their application essentially increases validity degree of ecologi...

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Veröffentlicht in:Marketynh i menedz͡h︡ment innovat͡s︡iĭ 2012-09, Vol.3 (3), p.229-241
1. Verfasser: S.M. Illiashenko
Format: Artikel
Sprache:eng ; rus
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Zusammenfassung:Complete complex of methodical tools including both known and author's approaches to market opportunities analysis and diagnostics of organisation innovative development potential on basis of ecological innovations is generated. Their application essentially increases validity degree of ecologically oriented projects of innovative development, reduces risk, allows to operate selection of the most rational variants of development purposefully.
ISSN:2218-4511