Supplementary Data - Point-of-Sale Loyalty Analysis considers Store Environment (Online and Offline) and Recency of Purchase

Research data used in the paper entitled "Point-of-Sale Loyalty Analysis considers Store Environment (Online and Offline) and Recency of Purchase" published in Revista Brasileira de Gestão de Negócios (RBGN) V25, n4 (2023) Acess: https://rbgn.fecap.br/RBGN

Bibliographische Detailangaben

Hauptverfasser:	Chávez, María Victoria Hermenegildo, Ruiz, David Martín, Rondán-Cataluña, F. Javier
Format:	Dataset
Sprache:	eng
Schlagworte:	Business and Management FOS: Economics and business
Online-Zugang:	Volltext bestellen
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