Desafios da representação da informação nas plataformas digitais dos arquivos: o caso do arquivo do jornal Público norte

It is our goal in this study to analyze, in a first step, what issues of information organization and representation have been most discussed by theorists in the new context of digital platforms (structure of information, archival terminology, extent of information, etc.). Studies showed that the assumptions that have guided the representation of information in digital platforms are traditional normative-instrumental, characteristic of traditional archival finding aids, aimed at describing documents, but they escape the user's understanding. Many of the archival finding aids have migrated to the digital environment without being designed for that purpose. In a second step, we will present the digital platform of the newspaper Público Norte, where user-centered criteria of organization and representation of information have been applied. The starting point of this empirical study was the elaboration of the producer organic-functional study and the representation of his structure and information flow in the AtoM digital platform. For the organic study, a documentary analysis of newspapers published between 1990 and 2006 was made. The organic and structural foundations of the information system were supported by the publishing houses that produced the information. Finally, some criteria of organization and representation of the information centered on the user were applied. The results showed that an user approach was achieved through the selection and simplification of content description and the creation/adaptation of menu tags to user preferences or needs.