Doing Business in Global Markets: Perspectives of International Freight Forwarders

A frequently overlooked component of succesful international trade involves the efficient distribution of products. The present paper looked at international freight forwarder perceptions of the easiest and most difficult countries for arranging international freight operations. The forwarders overw...

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Veröffentlicht in:Journal of global marketing 1993-08, Vol.6 (4), p.53-68
Hauptverfasser: Murphy, Paul R., Daley, James M., Dalenberg, Douglas R.
Format: Artikel
Sprache:eng
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Zusammenfassung:A frequently overlooked component of succesful international trade involves the efficient distribution of products. The present paper looked at international freight forwarder perceptions of the easiest and most difficult countries for arranging international freight operations. The forwarders overwhelmingly indicated that Great Britain was the easiest country for arranging international freight operations, which China emerged as the most difficult. Study results could be helpful both as competitive benchmarks and in formulating public policy.
ISSN:0891-1762
1528-6975
DOI:10.1300/J042v06n04_04