Abstract B06: Social media and colorectal cancer communication: The reach of Facebook Live and Twitter chat in Utah
Background/Purpose: The purpose is to demonstrate the reach of social media in cancer communication to urban and rural populations in Utah. Online communications, tools, and aids offer easy, cost-effective ways to reach a large number of people across geographic distances. In 2008, 79% of U.S. adult...
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| Veröffentlicht in: | Cancer epidemiology, biomarkers & prevention biomarkers & prevention, 2018-07, Vol.27 (7_Supplement), p.B06-B06 |
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| Hauptverfasser: | , , , , , , , , |
| Format: | Artikel |
| Sprache: | eng |
| Online-Zugang: | Volltext |
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| Zusammenfassung: | Background/Purpose: The purpose is to demonstrate the reach of social media in cancer communication to urban and rural populations in Utah. Online communications, tools, and aids offer easy, cost-effective ways to reach a large number of people across geographic distances. In 2008, 79% of U.S. adults were online and 80% of online adults were searching for health information. Social media provide an ideal platform to communicate and educate large audiences across vast geographic areas such as Utah, which is defined as either rural ( |
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| ISSN: | 1055-9965 1538-7755 |
| DOI: | 10.1158/1538-7755.DISP17-B06 |