Biologics to breast milk: A c ross‐sectional study of popular eczema treatment content on TikTok

We conducted a cross‐sectional study to compare viewer engagement, content quality and viewer experience of eczema related medical content on TikTok between health care professionals and non‐health care professionals. Compared to non‐health care professionals, health care professionals created video...

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Veröffentlicht in:Pediatric dermatology 2022-11, Vol.39 (6), p.920-922
Hauptverfasser: Khan, Sabrina, Yee, Danielle, Khan, Samiya, Mehta, Manan, Zagona‐Prizio, Caterina, Maynard, Nicole, Reddy, Rasika, Armstrong, April W.
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container_end_page 922
container_issue 6
container_start_page 920
container_title Pediatric dermatology
container_volume 39
creator Khan, Sabrina
Yee, Danielle
Khan, Samiya
Mehta, Manan
Zagona‐Prizio, Caterina
Maynard, Nicole
Reddy, Rasika
Armstrong, April W.
description We conducted a cross‐sectional study to compare viewer engagement, content quality and viewer experience of eczema related medical content on TikTok between health care professionals and non‐health care professionals. Compared to non‐health care professionals, health care professionals created videos of higher quality and superior viewing experience. Viewer engagement did not differ significantly between videos made by health care professionals and non‐health care professionals. Overall, content creators should focus on producing comprehensive, evidence‐based videos.
doi_str_mv 10.1111/pde.15106
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title Biologics to breast milk: A c ross‐sectional study of popular eczema treatment content on TikTok
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