IT-Enabled Business Innovation [Guest editors' introduction]

To qualify as truly innovative, new IT applications must successfully achieve customer value cocreation, adoption, and acceptance. Without this, a new technology isn't an innovation; it's just a failed product or service that didn't gain traction. We're now well into an era in wh...

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Veröffentlicht in:IT professional 2015-03, Vol.17 (2), p.14-18
Hauptverfasser: Harmon, Robert R., Demirkan, Haluk
Format: Artikel
Sprache:eng
Schlagworte:
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Zusammenfassung:To qualify as truly innovative, new IT applications must successfully achieve customer value cocreation, adoption, and acceptance. Without this, a new technology isn't an innovation; it's just a failed product or service that didn't gain traction. We're now well into an era in which significant competitive advantage is achievable from IT-enabled business innovation. This special issue was conceived as a vehicle for understanding some of today's issues and for looking at opportunities for tomorrow. The authors' contributions in all the articles have implications for IT-enabled innovations that go beyond the immediate application settings on which they report. A video discussing emerging service innovations is available at http://youtu.be/4xBRfWt20-I.
ISSN:1520-9202
1941-045X
DOI:10.1109/MITP.2015.24