Blockchain technology acceptance by investment professionals: a decomposed TPB model

Purpose The rapid emergence and acceptance of blockchain applications by investment professionals has made this study significant. The study aims to examine the degree of trust and acceptance of blockchain technology in the Indian financial services industry. Design/methodology/approach The decompos...

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Veröffentlicht in:Journal of financial reporting & accounting 2023-03, Vol.21 (1), p.45-59
Hauptverfasser: Kumari, Anitha, Devi, N. Chitra
Format: Artikel
Sprache:eng
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Zusammenfassung:Purpose The rapid emergence and acceptance of blockchain applications by investment professionals has made this study significant. The study aims to examine the degree of trust and acceptance of blockchain technology in the Indian financial services industry. Design/methodology/approach The decomposed theory of planned behaviour (DTPB) model is investigated using responses from 200 investment professionals to an online survey on blockchain technology adoption, and partial least squares structural equation modelling using SmartPLS 3.0 is used to analyse the results. Findings In general, the results support a DTPB and offer the best fit to the data. This study may have significant drawbacks in predicting blockchain technology’s acceptance by investment professionals. Furthermore, the findings suggest that the research instruments used in this study, which engage users in business settings, are equally successful in the context of investment professionals. Research limitations/implications In predicting blockchain acceptance by investing experts, this study may have significant drawbacks. Practical implications As a result of TAM studies, it has been determined that perceived usefulness is more essential than perceived ease of use. Therefore, investment professionals may have discovered significant subjective normative impacts on behavioural intention. Management must devise techniques for implementing blockchain technology in digital financial services that are compatible with users’ workplaces. Originality/value Users may benefit from this research by concentrating on blockchain acceptance to improve digital banking services.
ISSN:1985-2517
1985-2517
2042-5856
DOI:10.1108/JFRA-12-2021-0466