Failure of continuum methods for determining the effective temperature of hot stars

It is demonstrated here that, for hot stars, methods based on the integrated continuum flux are completely unreliable discriminators of the effective temperature. Absorption line profiles provide much more accurate values of these parameters. It is not necessary to invoke nonradiative energy and momentum effects to explain the spectroscopic appearance of O-type stars of very different spectral type; rather, the observed spectra can be well modeled and fully interpreted by normal interaction of gas and radiation in stellar atmospheres of differing effective temperature and gravity.